7 pavilions and 8 exhibition areas to highlight the whole sector: from lenses to machinery, from frames to cases, from materials to technologies, from furniture to components. The intense communication, traditional and digital, is also one of the key elements of the fair, which contributes significantly to the achievement of the objectives of participation.
The Eyewear Universe meets at MIDO every year, for over 50 years, to discover new collections, acquire new skills, be up to date, increase the brand awareness and, above all, do business!
